This category recognises the most innovative advertising technology developed or initiated by media owners. Entries should demonstrate how this technology increases audience engagement and how the technology has been applied to meet the overall marketing objectives.
Awards-en Category: Digital Media Owners Awards
IMPORTANT NOTE:
In categories with 3 or fewer entries, the judging scores will decide whether an entry is awarded a Gold, Silver, or Bronze; this may result in no trophies being awarded in a category depending on the quality of entry and final judging scores.
All winners’ trophy credits will be in English as published.
DM01. Best Use of Integration
This category recognises media owners that utilise multiple digital media channels as key engagement drivers and achieve proven results. The winner of this category must have combined two or more platforms demonstrating effective use of the mediums creatively and engagingly for great results