Jesse Liu

Currently, he is the Head of Marketing for NetApp’s APAC & Japan. He is mainly responsible for formulating the company’s marketing strategy for the Asia-Pacific region, building and managing the marketing plan and supervising the execution of the Asia-Pacific region as the trust advisor of APAC business. Prior to that, he served as the marketing director of NetApp in Greater China, and also worked as management roles for famous multinational companies such as EMC and IBM. After 25 years, he has rich experience in multinational diversified brand management and marketing management. He studied at the National School of Development at Peking University and received an Executive MBA degree. He also received a professional certificate in digital marketing from the Kellogg School of Management at Northwestern University. In addition, he also won the title of “2023 China Communication Person of the Year”.