Anson Leung Man Lok

Joining Mindshare in 2017, Anson rose to the challenge by heroically leading NEO’s transition process from Ogilvy to Mindshare under WPP agency restructure. His extensive digital knowledge covers almost all aspects, particularly in SEO, Tag Management, Data Analytics and Affiliate marketing, instantly broadened Mindshare’s service offerings and made significant commercial impact on the business.
Anson being proactive, result-hungry and status quo challenging makes him the perfect change agent. Under his leadership within a year, NEO won 5 local awards and 3 shortlists in APAC/Global awards under his management, making the Go-to Person for all things digital. He was the youngest Associate Director in Mindshare after his promotion in Nov2018.


爱奇艺2010年4月22 日正式上线,推崇品质、青春、时尚的品牌内涵如今已深入人心,网罗了全球广大的年轻用户群体,积极推动产品、技术、内容、营销等全方位创新。目前,爱奇艺付费会员超1亿。已成功构建了包含电商、游戏、移动直播、漫画、阅读、电影票、短视频等业务在内、连接人与服务的娱乐内容生态,引领视频网站商业模式的多元化发展。


Bolin Wang heads up the innovation content solutions department at Mindshare, Content+. Content+ exists to create meaningful and provocative branded experiences for consumers. In just six years, he has transformed a two member start-up into a 20 member team of diverse specialists with a range of expertise. Under his leadership they deliver IP based pan-entertainment engagement solutions across interactive video, gaming, e-sports, live steaming, short-form video, social commerce activation, offline experience and more. Content+ has won over 37 awards in the last year alone, including multiple Grand Prix awards for KFC Colonel KI, the world’s No.2 most awarded campaign (WARC).

Amber Liu

Amber Liu, one of the high-profile leaders and pioneers in digital marketing, founded Amber China in 2005 and joined LEO Digital Network as a founding member in 2014, devoted to building LDN into world’s leading digital agency network. He was the winner of Campaign Asia’s ‘40 Under 40’, ‘Digital A-List’ and ‘Digital Marketer of the Year’, awarded as China 4A Awards ‘Best CEO of the Year’ and China Advertising Award’s ‘Digital Person of the Year’. To foster development and innovation of the industry, Amber Liu attends different forums to deliver innovation speech and becomes the youngest Jury President of key industry awards.